Consulting & fractional growth leadership
Execution, not theory.
Seven16 Group provides fractional CMO, GTM, AI automation, and marketing-system design for agencies, wholesalers, MGAs, trucking firms, and SaaS companies serving overlooked markets.
Fractional CMO for insurance & distribution
Senior growth leadership without the full-time executive overhead. Positioning, offer design, campaigns, conversion, AI/automation, lead-gen, sales follow-up, agency recruiting, customer growth.
GTM and sales architecture
End-to-end GTM design: ICP, message-market fit, channel mix, sales motions, partner program design, sales enablement.
Marketing systems
Websites, funnels, landing pages, lead magnets, email, SMS, phone, and nurture systems built to actually convert.
AI & automation
AI agents, follow-up workflows, CRM automation, text/phone automation, and operating assistants tailored to the operator's workflow.
Distribution systems
Agency recruiting, producer accountability, broker segmentation, partner programs, and referral engines.
SaaS & data product strategy
Product positioning, onboarding, pricing, partner programs, sales enablement, and customer acquisition for SaaS and data products serving insurance.
Best fit
- · Independent agencies
- · Commercial insurance wholesalers
- · MGAs
- · Startup insurance programs
- · Trucking-focused agencies
- · Sales and marketing agencies serving insurance
- · Insurance data/platform companies
- · Operators preparing to scale